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FOR IMMEDIATE RELEASE - 9/2/05

CONTACT: Miriam Rinn, Communications Manager | 212-786-5092 | send an e-mail



JCC ASSOCIATION EXECUTIVE ONE OF FOUR YOUTH SPORTS LEADERS RECOGNIZED IN NATIONAL AWARDS PROGRAM

For 11 years Lenny Silberman has served JCC Association as assistant vice-president of program services and the continental director of the JCC Maccabi Games®. For his efforts, Silberman will be honored as the recipient of a 2005 Hershey’s STRIVE Award as the National Youth Sports Administrator of the Year. The award will be presented by the National Council of Youth Sports (NCYS) at the September 11 meeting of the JCC Association Board of Directors at the Hyatt Regency in Jersey City, NJ.

STRIVE stands for Sports Teach Respect, Initiative, Values and Excellence, and the award honors adult leaders for their “heartfelt passion, enthusiastic commitment and contagious spirit to help kids succeed in youth sports activities.” This year, NCYS will present Hershey’s STRIVE Awards to two administrators, one volunteer and one coach. Honorees were nominated by team members, parents or colleagues and judged by a panel of NCYS officials.

The event honoring Silberman is hosted by NCYS and The Hershey Company. During the reception, Silberman will receive a check for $2,500, which he has announced he will donate to JCC Association and the Israel Sport Center for the Disabled.

Among his many exceptional achievements, Silberman created the Day of Caring, Day of Sharing at the JCC Maccabi Games, where youngsters are taught the lesson to give back to others in the form of a community service project and to help “repair the world,” the Jewish value of tikkun olam. Silberman also has been instrumental in advancing Israel Sport Center for the Disabled, a leading rehabilitation facility in Israel. He also is dedicated to teaching future generations of Jewish athletes about their notable history.

The JCC Maccabi Games are an annual international Olympic-style sports and cultural event, which has grown from 2,200 to 6,500 teenage athletes under Silberman’s leadership. “Lenny is committed to sports being the conduit through which children learn life lessons, values, compassion and ethics; and coaches, parents and spectators respect the concept of fair play,” said Steve Becker, JCC Association consultant on health, physical education and recreation.

Previously, Silberman served as the athletic director at the JCC of Greater Pittsburgh and director at the Emma Kaufmann Camp, the Pittsburgh JCC’s resident camp. He serves on many influential youth service industry boards.



JCC Association is the leadership network of, and central agency for the Jewish Community Center Movement, which is comprised of more than 275 JCCs, YM-YWHAs and camps in the U. S. and Canada. JCC Association offers a wide range of services and resources to strengthen the capacity of its affiliates to provide educational, cultural, social, Jewish identity-building, and recreational programs to enhance the lives of North American Jews of all ages and backgrounds. Additionally, the movement fosters and strengthens connections between North American Jews and Israel as well as with world Jewry. JCC Association is also the only U.S. government accredited agency for serving the religious and social needs of Jewish military personnel, their families, and patients in VA hospitals through JWB Jewish Chaplains Council.

Miriam Rinn
Communications Manager
JCC Association
15 E. 26 St., NY, NY 10010
212-786-5092
fax: 212-481-4174
send an e-mail



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